Business Meets Artificial Intelligence: Top Undergraduate Programs in AI and Business in India and Abroad

Top Undergraduate Programs in AI and Business in India and Abroad

Artificial Intelligence (AI) is transforming global business — from marketing analytics and financial forecasting to customer experience and supply chain optimization. As companies adopt AI-driven business strategies, they increasingly seek professionals who can combine management insight with technical fluency. This intersection of business and artificial intelligence is creating a new generation of AI-focused undergraduate programs — developing “hybrid leaders” fluent in both data models and market dynamics.

Top Undergraduate Programs in AI and Business in Asia

1. Symbiosis Artificial Intelligence Institute (SAII, India)

Program: BBA in Artificial Intelligence (Honours / Honours with Research)

Website: Symbiosis AI Institute

SAII’s forward-thinking program blends business strategy with AI fundamentals. Students explore data-driven decision-making, algorithmic marketing, and AI ethics — gaining both strategic and technical fluency. The degree prepares graduates for roles at the intersection of AI applications, digital innovation, and business leadership.

2. Lovely Professional University (LPU, India)

Program: BBA in Artificial Intelligence, Information Technology, and Business Analytics

Website: Lovely Professional University LPU offers one of India’s most interdisciplinary business degrees, merging management education with analytics and information technology. Students learn how to deploy AI and data systems to optimize real-world business processes — ideal for those targeting roles in data consulting, business analytics, or product management.

3. Chitkara University (India)

Program: BBA in Artificial Intelligence in Business (2+2 Pathway with Arizona State University, USA)

Website: Chitkara University

This 2+2 international pathway allows students to begin their studies in India and complete them at Arizona State University, a global leader in business innovation. The program offers exposure to AI in entrepreneurship, marketing analytics, and international business – a perfect blend for globally minded students.

4. BITS Pilani Digital (India)

Program: B.Sc. in Artificial Intelligence and Data Science

Website: BITS Pilani

Offered in a flexible online format, this degree provides a rigorous foundation in AI, machine learning, and data science. It’s ideal for students or professionals looking to combine technical AI expertise with business applications without committing to a full-time on-campus program.

5. Mohamed bin Zayed University of Artificial Intelligence (MBZUAI, UAE)

Program: B.Sc. in Artificial Intelligence (Business Stream)

Website: MBZUAI

Located in Abu Dhabi, MBZUAI is one of the world’s first universities dedicated entirely to AI. Its new undergraduate “Business Stream” integrates management, data governance, and AI entrepreneurship-creating professionals who can lead AI-based innovation ecosystems.

Top Bachelor’s Programs in AI and Business in Europe

6. EU Business School (Spain, Switzerland, Germany)

Program: BA in Artificial Intelligence for Business

Website: EU Business School – AI for Business

EU Business School’s three-year English-taught program offers a balance of AI theory, product design, and ethical leadership. Students gain a deep understanding of how automation, robotics, and machine learning influence corporate decision-making. Its international campuses in Barcelona, Munich, and Geneva provide strong cross-cultural business exposure.

7. ESSEC Business School (France/Singapore)

Program: B.Sc. in Artificial Intelligence, Data & Management Sciences

Website: ESSEC BSc AI & Data Management

ESSEC’s program equips students with an analytical mindset, combining data engineering, business analytics, and management principles. Graduates are prepared to make strategic decisions using AI tools while understanding their ethical and societal implications. The degree emphasizes quantitative rigor with global relevance.

8. La Salle Campus Barcelona (Spain)

Program: Double Degree in Business Intelligence and Data Analytics & Management of Business and Technology

Website: La Salle Barcelona

This double degree develops expertise in data processing, analytics, and technology management, preparing students to lead digital transformation initiatives in global corporations. It combines academic theory with hands-on projects, emphasizing leadership in AI-enabled decision-making.

9. UBI Business School (Belgium / Luxembourg / Spain)

Program: B.Sc. in Business with Specialization in Management of AI in E-Commerce and Retail Marketing

Website: UBI Business School

UBI’s English-taught undergraduate program focuses on using AI to reshape retail and e-commerce. Students explore customer analytics, predictive modeling, and business automation — gaining skills highly relevant to digital marketing and data-driven retail leadership.

10. SMK College of Applied Sciences (Lithuania)

Program: Bachelor in Future Business and Artificial Intelligence

Website: SMK Lithuania

This forward-looking program emphasizes the technical, social, and creative dimensions of AI in business. Students study innovation management, AI ethics, and data-based decision-making — preparing for leadership roles in both startups and multinational firms.

11. ESADE Business School (Spain)

Program: Double Degree in Business Administration & Business and Artificial Intelligence

Website: ESADE Business School

ESADE’s five-year dual degree program develops “hybrid profiles” skilled in business strategy, data analytics, and AI-driven management. Students engage in real-world projects and internships that bridge technology, entrepreneurship, and global business leadership.

Best Universities for UG Programs in AI and Business in North America

12. USC Marshall School of Business (USA)

Program: B.S. in Artificial Intelligence for Business (BUAI)

Website: USC Marshall BUAI

A collaboration between USC Marshall and the Viterbi School of Engineering, this pioneering degree blends business fundamentals with AI engineering. Students learn machine learning, human-computer interaction, and smart contract technologies alongside marketing and finance — ideal for those who want to bridge the worlds of AI and enterprise strategy.

13. Arizona State University (USA)

Program: B.S. in Artificial Intelligence in Business

Website: Arizona State University

ASU’s program focuses on deploying AI for real-world business value -from predictive analytics to operational optimization. With a strong emphasis on innovation and practical learning, students graduate ready to lead AI transformation projects in global organizations.

14. Nazareth University (New York, USA)

Program: B.S. in Business, Artificial Intelligence, and Innovation

Website: Nazareth University

Nazareth’s interdisciplinary approach nurtures project leaders who understand both technology and its human impact. Courses in AI ethics, innovation management, and machine learning help students develop the mindset of ethical innovators.

15. University of Texas at Dallas (USA)

Program: B.S. in Business Analytics and Artificial Intelligence

Website: UT Dallas

This program emphasizes advanced analytics, predictive modeling, and the use of AI for business decision-making. Students gain the quantitative and technical skills to design AI-based solutions for corporate challenges.

The Rise of “Hybrid” Business Graduates in AI and Management

What sets these programs apart is their interdisciplinary DNA — combining AI, data science, and business management with ethics and innovation. Graduates from these programs are equipped to:

  • Translate business problems into AI-driven opportunities
  • Lead data and innovation teams within organizations
  • Navigate the ethical, social, and legal dimensions of AI
  • Bridge technical and managerial communication gaps

As industries embrace digital transformation, the leaders of tomorrow will be fluent in both spreadsheets and algorithms. Whether you study in India, Europe, or the United States, these AI and business undergraduate programs represent a growing trend in global higher education, bridging data science, innovation, and management..

The writer is Founder and CEO, Inomi Learning, a Gurugram-based career and college guidance firm. info@inomi.in

The original article was first published in ‘The Hindu’ on October 18th, 2025.

With inputs from Eeva Pachhapur, Lead Counsellor at Inomi Learning.